
Rooted in Legacy, Driven by Progress
As a city with a rich history of innovation and culture, Mobile is in the midst of a historical transformation with an economic impact led by substantial local investment. The city is experiencing population growth, economic development, and regional momentum. At the center of this is the Maisel family’s beverage distributing hub, a family-owned and operated business that has been building upon this progress for decades.
Founded on a focus of excellence, Gulf Distributing continuously strives to deepen its commitment to innovation, service, and community. With 50 years of experience serving communities in the southeast, Gulf has grown into one of the most influential distributors in the region. Today, the company proudly serves over 15,000 retail accounts across Alabama, Florida, and Mississippi and holds over 1,820 products from 147 suppliers. Delivering more than just beverages, Gulf Distributing supports a dynamic network of retailers, manufacturers, and consumers by providing opportunities for support, expansion, and career development.
“From day one, we’ve focused on building a company where hard work is recognized and careers can grow,” says Louis Maisel, chief operating officer at Gulf. “Whether someone starts in the warehouse or in sales, we’re committed to creating opportunities, supporting advancement, and fostering a culture where high performance and long-term success go hand in hand.”
Built on Community, Committed to Growth
Gulf’s contribution to local investment and community impact sets it apart. By committing to smart growth and service at every level, the company employs more than 1,300 people across its tri-state region. Gulf has created stable jobs, career pathways, and internal advancement, whether it’s sales, operations, or logistics. The workplace culture that Gulf offers blends high performance with long-term support for its people.
This investment in people can be matched by its investment in infrastructure. In 2025, Gulf will open a state-of-the-art warehouse and new corporate headquarters in Mobile. The warehouse, powered by AI technology and a palette tracking system, will help modernize the distribution capabilities while increasing efficiency and accuracy.
“Investing in our new state-of-the-art facility right here in downtown Mobile isn’t just about expanding our footprint, it’s about deepening our roots in this extraordinary community,” Maisel says. “By modernizing our operations with cutting-edge technology and creating hundreds of stable, well-paying jobs, we’re committed to fueling local growth, supporting small businesses, and ensuring Mobile’s next chapter is its most prosperous yet.”
Breathing New Life into a Landmark
Their new corporate headquarters will be located in downtown Mobile’s repurposed and revitalized former Press-Register building. This redevelopment will preserve a historic landmark and place Gulf’s leadership team in the heart of the city it has called home for decades. Gulf Distributing is taking a step forward to change the landscape of supply chain innovation through its new warehouse and continuing its commitment to empowering and employing Mobile’s future with its new headquarters.
An unwavering commitment to customer service is at the core of Gulf Distributing’s business. Through every case delivered, every account managed, and every supplier relationship, the company is rooted in its belief that exceptional service drives success for the company and the communities it serves.
As Mobile grows, Gulf Distributing remains a key partner in shaping what is to come by continuing to invest in people, driving innovation, and reinforcing the Gulf Coast’s economic and cultural strength. Whether you see their trucks on the roads, products on the shelves, or people at work in the community, one thing is clear: Gulf Distributing isn’t just keeping up with the Golden Age of Mobile; they are leading the way.
Gulf Distributing • gulfdistributing.com